In 2001, Corel began an aggressive campaign to add XML to their advanced publishing products line. They realized that XML could take content development and management to a new level. XML lets users create content that they can categorize, search, re-use, and format automatically. No one understood the power of XML better than SoftQuad, which Corel acquired in 2001. SoftQuad had long played an instrumental role in the development of document-centric technologies.
Corel recently shared with ZapThink its strategy for tying together its SoftQuad, Ventura Publisher, and other product lines into a cohesive mix applicable for content developers and publishers alike. The results offer a compelling set of solutions for the corporate enterprise looking to adopt XML as a component of its content development and delivery.